Online store featuring a custom built three-tier product management system.
Maclaw is an importer and wholesaler of artificial plants and needed a refresh to their existing website. In addition to a re-skin, they also wanted an inventory management solution to allow their staff to update their product line, without touching a line of code or hiring a developer.
Challenges and Solutions
With the large amount of products, the challenge was creating a management system that was robust, scalable, yet easy to use. In addition, user administration with full user access control needed to be created.
The large amount of diversity of within the products created a challenge with categorization. Maclaw needed the ability to create any category and associated sub-categories, and edit or remove them in real-time. The system needed to be flexible enough to handle all use cases, yet easy enough to use for the staff.
Maclaw's entire inventory that appears on the store front is managed by an administrator back-end. Staff can add categories, sub-categories, product images, and even custom fields.
Staff can also post their trade show event schedule by themselves.
Maclaw needed a way for existing customers to place orders online. With a limited budget, the best option was to create an online form which would email them the data. A staff member would then contact the customer and complete their orders by phone. This solution was very well received by both the client and their customers.